Beterra Client Leadership Series: Lindsay Price, PT, MBA, CPPS

Changing Culture, Elevating Care: Lindsay Price’s Relentless Pursuit of Safer Healthcare 

In healthcare, the difference between good and great isn’t just the system. It is the mindset. Lindsay Price, PT, MBA, CPPS, knows this deeply. As System Director of Patient Safety and Accreditation at Memorial Health, she is rewriting the narrative on how safe, compassionate care gets delivered while improving outcomes. 
 
Her story isn’t one of fast titles or shortcuts. It began at the bedside, where she worked as a physical therapist with a sharp eye on fall prevention. But, the moment that truly shifted her trajectory came in the ICU while working with a multidisciplinary team to implement early mobility strategies for critically ill patients. “That’s where I felt it,” she says. “That drive to build something safer, together.

Seeing Patterns That Are Not Obvious

Over the past decade, Lindsay has been at the table for every root cause analysis following a serious safety event in her system. That vantage point has revealed something profound. 
“We often fix processes, but events still repeat,” she explains. “Why? Because we haven’t fixed the culture. Culture is what really prevents harm.” This realization has shaped her leadership style to one that is rooted in psychological safety, accountability, and building trust across every layer of the organization.

A Collaborative Force

To lead in safety, Lindsay believes, is to collaborate. She doesn’t come with answers. She comes with frameworks, humility, and a commitment to walk alongside clinicians.“When we partner and not direct, we see real change,” she says. It’s a philosophy she applies every day at Memorial Health, where her role blends clinical insight with system strategy. 

Watching the Horizon 

She’s also curious. Keenly so. Lindsay is paying close attention to how CMS’s Patient Safety Structural Measures may reshape hospital standards. “These aren’t new ideas,” she notes, “but requiring them could change the game.” This blend of curiosity and critical thinking defines her approach to innovation and learning. In a field with few formal learning paths, Lindsay created her own, grounded in IHI’s CPPS standards and sharpened by every hands-on initiative. She’s a firm believer in being a sponge and an advocate for active learning. 
 
“Follow AHRQ, IHI, NAHQ; learn from everyone. It adds up,” she advises. 
 
Through relationships with groups like Beterra Health, The Just Culture Company, and the Midwest Alliance for Patient Safety, she keeps Memorial’s strategies aligned with the best in the field.

Mentorship and Mission 

Lindsay is quick to credit her mentors. Those who challenged, supported, and believed in her. Today, she returns the favor, mentoring rising leaders with the same mix of candor and care. “Helping someone find their own voice is one of the most rewarding parts of this work,” she says. 

Anchored in Reality 

Despite her system-level view, Lindsay never loses sight of the frontlines. “I see all the flaws,” she admits. “Sometimes it’s disheartening. But then I remember, we’re also part of the good. That balance keeps me going.” 
 
The weight of her work is heavy. But so is her hope. 

With steadiness and vision, Lindsay Price reminds us: Safety is a culture. And culture begins with leaders who aren’t afraid to ask hard questions and do the harder work of change. 

Beyond the Badge 

Outside of work, Lindsay holds onto a personal tradition that’s followed her since childhood: skiing. “I learned to downhill ski when I was three,” she shares. “My grandparents lived in northern New Mexico, and every winter we’d visit to ski. It’s a part of who I am.” 

That experience of balance, agility, and awareness is echoed in how she moves through leadership: focused, grounded, and always adjusting to the terrain ahead. 

About Lindsay Price 

Lindsay Price is the System Director of Patient Safety and Accreditation for Memorial Health. She holds a Master of Science in Physical Therapy and an MBA, and is a Certified Professional in Patient Safety (CPPS) and a Certified Just Culture Champion. She serves on the advisory council for the Midwest Alliance for Patient Safety and is a member of the American Physical Therapy Association

This post is part of Beterra’s ongoing series highlighting exceptional leaders in healthcare safety and quality. Stay tuned for our next story!